With my copywriting partner Mary Jane MacCready, we were given the very fun task of creating multiple posts for Fiat each week that leaned into their tenets of art, espresso, and color. Using only what was available on stock sites or what we could capture in-house, we photoshopped our hearts out to create unique content I’m still proud of today, almost 10 (!!!) years later.


Credits:

Agency: Society

Client: FIAT USA

Creative Leadership: Aaron Johnstone (Sr. Art Director), Lisa Jacokes (Sr. Copywriter)

Creative Team: Kristen Cleghorn (Art Director) and Mary Jane MacCready (Copywriter)